Hi Everyone,
There
is a very helpful campaign training opportunity available to local
Strafford County candidates and campaign managers and to town chairs
seeking additional training. If town chairs from nearby counties
believe their local candidates or Committee members could benefit from
additional training please let them know of this training opportunity.
There
will be a campaign communications workshop on Thursday, September 1,
from 6:30 to 8:15 PM, in the Rochester Public Library's second floor
large conference room.
Creating a Cohesive Candidate Message that Attracts and Keeps Voters
Candidates for local office often struggle with how to craft messages that will resonate with their potential voters. The broad messages at the national level can help, but also can drown out your campaign and leave voters in the dark about who you really are as a candidate and as a person. In this workshop, you will explore how to use the progressive narrative to craft positive messages that will not only resonate with voters but also will showcase your values as a candidate. You will be able to use your messages to give short speeches, develop candidate introductory flyers, add content to your website or Facebook page, and write effective and positive letters to the editor.
This
workshop is appropriate for all candidates, campaign managers, campaign
volunteers, and anyone interested in developing a positive message that
promotes an America that works for all of us.
Workshop content and resources are available at www.sjfworkshops.blogspot.c
We are fortunate to have Stan Freeda, a Democratic leader and activist from Farmington, as the Workshop Facilitator. As
online learning specialist, Stan coordinates the NH e-Learning for
Educators project, which offers online professional development courses
for teachers through OPEN NH.
If you plan to attend please register using this link:https://goo.gl/forms/
Thank you, and I look forward to seeing many of you there!
Gene
